Diploma in Logistics and Supply Chain Managment_Intro to Business Management [L]

About Course

This course provides a broad introduction to business in Canada and the economic and environmental forces influencing the nature of organizations. It provides a background to the development of business activity and identifies trends in Canada and globally.

Students will examine the social, economic, technological and political/legal elements of the environment. They will also examine the purposes and activities of organizations of various types, sizes and structures.

Emphasis will be on identifying the internal functions of business and the themes of technology, information, e-business and globalization. Students will apply these theories and concepts to analyze trends in Canadian business and to assess future career opportunities.

Upon successful completion of this course, the student will have demonstrated the ability to:
Identify and describe segments of Canadian industry to determine career possibilities and opportunities.
Identify and relate important ethical issues faced in making business decisions in the current economy.
Relate historical and economic factors in the development of business to the current objectives, functions and organization of business activity in Canada.
Demonstrate how the business environment impacts on daily lives by summarizing and synthesizing relevant information in written reports assigned.
Demonstrate how the roles of management, marketing, accounting and finance, operations, human resource management and information services in an organization support the overall objectives of the organization.
Apply contemporary theories about business practices to scenarios involving administration, marketing, operations and financial functions.

Course Content

Topic 1: Introduction to Canadian Business

Introduction to Canadian Business

00:00
LO1: Define the Structure, Characteristics, and Major Sectors of Canadian Business.

00:00
LO2: Explain How Historical and Economic Developments have Influenced Canadian Business Practices.

00:00
LO3: Examine Career Opportunities Available across Canadian Industry Sectors.

00:00

Topic 2: Competing in the Global Market

Topic 3: Ethics and Social Responsibility

About Course

What Will You Learn?

Course Content

Topic 1: Introduction to Canadian Business

Introduction to Canadian Business

LO1: Define the Structure, Characteristics, and Major Sectors of Canadian Business.

LO2: Explain How Historical and Economic Developments have Influenced Canadian Business Practices.

LO3: Examine Career Opportunities Available across Canadian Industry Sectors.

Topic 2: Competing in the Global Market

Competing in the Global Market

LO1: Describe the Influence of Globalization on Canadian Business Organizations.

LO2: Analyze the Opportunities and Risks Associated with International Markets.

LO3: Assess Business Strategies that Support Success in a Global Economy.

Topic 3: Ethics and Social Responsibility

Ethics and Social Responsibility

LO1: Define Business Ethics and Corporate Social Responsibility.

LO2: Explain how Ethical Principles Influence Organizational Decision-Making.

LO3: Evaluate the Impact of Ethical and Socially Responsible Practices on Business Performance.

Topic 4: Forms of Business Ownership

Forms of Business Ownership

LO1: Describe the Characteristics of Different Forms of Business Ownership.

LO2: Compare Ownership Structures based on Legal, Financial, and Operational Features.

LO3: Recommend Appropriate Forms of Ownership for Different Business Objectives.

Topic 5: Entrepreneurship and Starting a Small Business

Entrepreneurship and Starting a Small Business

LO1: Explain the Role of Entrepreneurship in Business Development and Economic Growth.

LO2: Describe the Steps Involved in Establishing a Small Business.

LO3: Analyze Factors that Contribute to the Success and Sustainability of Entrepreneurial Ventures.

Quiz I

Quiz I

Topic 6: Management and Leadership

Management and Leadership

LO1: Define the Core Functions of Management and Leadership in Organizations.

LO2: Differentiate Leadership Styles and their Influence on Organizational Performance.

LO3: Apply Management Principles to Achieve Organizational Goals Effectively.

Topic 7: Adapting Organizations to Today’s Markets

Adapting Organizations to Today’s Markets

LO1: Explain How Internal and External Business Environments Influence Organizations and Everyday Life.

LO2: Analyze the Role of Technology, Innovation, Operations, and Information Services in Organizational Success.

LO3: Evaluate Organizational Responses to Changing Market Conditions.

Topic 8: Motivating Employees

Motivating Employees

LO1: Describe the Importance of Human Resource Management in Employee Performance.

LO2: Explain how Motivation Theories Support Employee Engagement and Productivity.

LO3: Assess Workplace Practices that Foster Employee Commitment and Organizational Effectiveness.

Quiz II

Quiz II

Topic 9: Marketing: Building Customer and Stakeholder Relationships

Marketing: Building Customer and Stakeholder Relationships

LO1: Define the Purpose of Marketing in Creating Customer and Stakeholder Value.

LO2: Explain How Marketing Activities Contribute to Organizational Success.

LO3: Analyze Relationship-Building Strategies that Strengthen Customer Loyalty.

Topic 10: Managing the Marketing Mix: Product, Price, Place, and Promotion

Managing the Marketing Mix: Product, Price, Place, and Promotion

LO1: Describe the Components of the Marketing Mix.

LO2: Apply Marketing Mix Strategies to Meet Customer and Business Needs.

LO3: Assess Marketing Decisions using Market Conditions and Consumer Expectations.

Topic 11: Financial Management

Financial Management

LO1: Explain the Roles of Accounting and Financial Management in Business Operations.

LO2: Interpret Financial Information to Support Organizational Planning and Decision-Making.

LO3: Analyze Financial Performance to Recommend Appropriate Business Actions.

Topic 12: Final Exam Review

Final Exam Review

Final Exam

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